Your privacy is important to us.


This privacy policy outlines how we collect, use, and share your personal information when you use our services (“Services”). “We,” “us,” and “RealtyHop” refers to LM2 Research, Inc. and any of our corporate affiliates and partners. This privacy policy applies to users of our Services.This privacy policy does not apply to data that is not personal data, including anonymous, de-identified, or aggregated data, even when such data has been derived from personal data.


BY USING OR ACCESSING THE SITE IN ANY WAY, OR BY TRANSMITTING INFORMATION TO US BY EMAIL OR OTHER ELECTRONIC MEANS, YOU ASSENT TO THIS PRIVACY POLICY. IF YOU DO NOT AGREE WITH THE TERMS OF THIS PRIVACY POLICY, PLEASE DO NOT USE THE SITE OR OTHERWISE ENGAGE IN THESE ACTIVITIES.


INFORMATION COLLECTION, USE AND SHARING

When you register with the Site we collect certain personally-identifiable information from you, which we use and provide to others as follows:


Buyers

- Contact Information: If you fill out a profile with the Site, we collect basic contact information about you (including your name, telephone number and e-mail address). We will not provide your contact information to other users of the Site, provided that upon Your request we will provide your full contact information to agents and/or sellers with whom you wish to conduct business.

- Evaluation and Feedback: If you provide us with your own comments about our services, we may use your comments in our marketing and promotional materials and/or on the Site.

Agents/Sellers

- Contact Information: We collect from agents and sellers basic contact information (including your name, company name, telephone number and e-mail address). We will not provide your contact information to other users. However, buyers will be able to see your information as part of your public profile on the Site and in connection with listings you post on the Site.

- Listings: Any listings and related information you upload to the Site will be viewable by buyers.

- Evaluation and Feedback: If you provide us with your own comments about our services, we may use your comments in our marketing and promotional materials and/or on the Site.


INFORMATION SHARING AND DISCLOSURE

In addition to the sharing and disclosure of information described above, we may also share information about you as follows:

- Service Providers: RealtyHop uses Service Providers to perform certain of the technical processing, administration and support of the Site and services. Such Service Providers generally are permitted to use and disclose your personally identifiable information only as provided in this Privacy Policy. However, with respect to certain services, some Service Providers may have their own privacy policies that will apply to their use or disclosure of your information obtained through those services. You will be notified of any other privacy policies or terms when you sign up for these services, and you may decline to receive any such service if you do not agree with those other terms.

- Others: RealtyHop and its Service Providers reserve the right to disclose information about you, including personally-identifiable information, in order to: (a) comply with the law or respond to lawful requests or legal process; (b) protect the rights or property of RealtyHop, its providers, suppliers and licensors or other clients or third parties; or (c) act on a good faith belief that such access or disclosure is necessary to protect the personal safety of RealtyHop, its providers, suppliers and licensors or other clients or third parties.

LOG FILES

As is true of most websites, RealtyHop and our Service Providers gather certain information automatically and stores it in log files. This information includes internet protocol (IP) addresses, browser type, Internet service provider (ISP) information, referring/exit pages, operating system information, date/time stamps, and clickstream data. We and our Service Providers use this information, which does not identify individual users, to analyze trends, to administer the site and services, to track users' movements around the site and services, and to gather demographic information about our user base in aggregate. We do not link this automatically-collected data to personally identifiable information. We use one or more third-party tracking services that may use cookies to track non-personally identifiable information about visitors to our site in the aggregate for marketing research purposes.

LINKS TO OTHER SITES

The Site contains links to third party sites that are not owned or controlled by us. We are not responsible for the privacy practices of such other sites. We encourage you to be aware when you leave our site and to read the privacy statements of each and every website that collects personally identifiable information. This privacy statement applies only to information collected, retained and accessed by the Site, including services available through the Site. In addition, certain Service Providers may have their own privacy policies that will apply to certain services, as described above.

BUSINESS TRANSITION

In the event that RealtyHop goes through a business transition, such as a merger, acquisition by another company, or sale of all or a portion of its assets, your personally identifiable information will likely be among the assets transferred. You will be notified of any such change in ownership or control of your personal information. This Privacy Policy will become binding upon the new owner of the information until amended.

CONSENT TO TRANSFER AND PROCESSING

Personal information collected through the Site and/or its services may be stored and processed in the United States or in any other country in which RealtyHop or its providers (or its or their affiliates or providers) maintain facilities. By using the Site and/or its services, you consent to any such transfer and processing of information outside of your country.

CHILDREN'S PRIVACY

If you are under the age of 16, please do not use or access the Site or services in any way. We will not knowingly collect or use any personal information from any children under the age of 16. If we become aware that we have collected any personal information from children under 16, we will promptly delete such information from our databases.

CHANGES TO THIS POLICY

RealtyHop may update this Privacy Policy from time to time, and when we do, we will also revise the "last updated" date at the top of this Privacy Policy. If we consider any change to this Privacy Policy to be material, we will place a prominent notice on the Site or we may notify you directly by e-mail, at our discretion. Changes are effective upon posting to the Site, unless we say otherwise in our notice, so please check this site often for changes.

Public Real Estate Records

RealtyHop is a nationwide real estate listing service for advertising and researching residential sales listings. To provide consumers with background information relating to a property’s price and transaction history, RealtyHop indexes publicly available information such as local assessors records and real estate transaction records for free to all users. Critically, RealtyHop only displays publicly available information (we do not collect or display any private data) and we do not sell information to any third-parties.

Although the information listed on RealtyHop comes from public sources such as government records, we understand some property owners may still prefer we not display information concerning their property. As a courtesy to property owners, we offer a self-redaction tool that allows property owners to instantly redact their name from any public records on our site, at no cost to them. In addition to the redaction tool, our support team is available 7 days a week to assist property owners who would prefer us to manually handle the redaction on our end.


Information for California Residents

This section provides additional information for residents of California under the California Consumer Privacy Act (CCPA). The terms used in this section have the same meaning as in the CCPA. This section does not apply to information that is not considered "personal information," such as anonymous, deidentified, or aggregated information, nor does it apply to publicly available information as defined in the CCPA.

Personal Information Collected in the Last 12 Months

We collect the following categories of personal information about Account Holders:

  • Personal Identifiers, including name, email address, postal address, and telephone number
  • Online Identifiers, including unique personal identifier, device identifier, IP address, customer number, and account login
  • Internet Activity, including interactions with websites, apps or ads, email open and click-through rates, browsing history, and search history
  • Commercial and Financial Information, including purchases and other purchasing behavior
  • Geolocation data

We collect the following categories of personal information about Users:

  • Personal Identifiers, including name, email address, postal address, and telephone number
  • Online Identifiers, including unique personal identifier, device identifier, IP address, and customer number
  • Internet Activity, including interactions with websites, apps or ads, email open and click-through rates, browsing history, and search history
  • Commercial and Financial Information, including purchases and other purchasing behavior
  • Geolocation data

Sources of Personal Information

We collect personal information about Account Holders from the following sources:

  • You (the consumer)
  • Data Analytics Providers
  • Ad Networks
  • Operating Systems

We collect personal information about Users from the following sources:

  • You (the consumer)
  • Data Analytics Providers
  • Ad Networks
  • Operating Systems

Business or Commercial Purposes for Collecting Information

We collect personal information about Account Holders for the following business purposes:

  • Provide Products or Services
  • Sales and Marketing
  • Error Management
  • Quality Assurance
  • Security
  • Internal Research
  • Short-Term Transient Use
  • Audit Current Interactions

We collect personal information about Users for the following business purposes:

  • Provide Products or Services
  • Sales and Marketing
  • Error Management
  • Quality Assurance
  • Security
  • Internal Research
  • Short-Term Transient Use
  • Audit Current Interactions

Information Disclosed for Business or Commercial Purposes in the Last 12 Months, and Categories of Parties Disclosed To

Account Holders

Personal Information Disclosed Category of Party
Personal Identifiers, including name, email address, postal address, and telephone numberFraud Prevention Tool, Real Estate Agents & Property Owners, Service Providers
Online Identifiers, including unique personal identifier, device identifier, IP address, customer number, and account loginAd Network, Data Analytics Provider, Fraud Prevention Tool, Real Estate Agents & Property Owners, Service Providers
Internet Activity, including interactions with websites, apps or ads, email open and click-through rates, browsing history, and search historyService Providers
Commercial and Financial Information, including purchases and other purchasing behaviorService Providers
Geolocation dataService Providers

Users

Personal Information Disclosed Category of Party
Personal Identifiers, including name, email address, postal address, and telephone numberReal Estate Agents & Property Owners, Service Providers
Online Identifiers, including unique personal identifier, device identifier, IP address, and customer numberAd Network, Data Analytics Provider, Real Estate Agents & Property Owners, Service Providers
Internet Activity, including interactions with websites, apps or ads, email open and click-through rates, browsing history, and search historyService Providers
Commercial and Financial Information, including purchases and other purchasing behaviorService Providers
Geolocation dataService Providers

Information We Share and Categories of Third Parties Shared With

We “share” certain personal information with third party ad networks for purposes of behavioral advertising, as disclosed below. This allows us to show you ads that are more relevant to you. You may opt-out of sharing here.

Account Holders

Personal Information Shared Category of Party
Online Identifiers, including unique personal identifier and device identifierAd Network

Users

Personal Information Shared Category of Party
Online Identifiers, including unique personal identifier and device identifierAd Network

CCPA Rights

Your CCPA rights are described below. You can make a Request to Know or a Request to Delete under the CCPA by submitting a Privacy Request at the top of this page, or by clicking here.

Right to Know

You have the right to request to know the following about the personal information we have collected about you in the past 12 months:

  • the categories and specific pieces of personal information we have collected about you
  • the categories of sources from which we collect personal information about you
  • the business and commercial purposes for which we collect personal information
  • the categories of third parties with whom we share the information
  • the categories of personal information about you that we disclosed for a business purpose, and the categories of third parties to whom we disclosed that information for a business purpose

If you make a Request to Know more than twice in a 12-month period, we may require you to pay a small fee for this service.

Right to Delete

You have the right to request that we delete any personal information about you that you have provided to us. We will permanently delete from our records any personal information that is not necessary for our business operations and direct our service providers to do the same.

We consider information to be necessary for our business operations if it is used to:

  • Complete an obligation to you that you have requested
  • Detect and resolve issues related to security or functionality
  • Comply with legal obligations

Right to Non-Discrimination

If you exercise your CCPA consumer rights:

  • We will not deny goods or services to you
  • We will not charge you different prices or rates for goods or services, including through the use of discounts or other benefits or penalties
  • We will not provide a different level or quality of goods or services to you

Right to Opt-Out

You have the right to opt-out of the sale of your personal information.

We do not sell any personal information to any third parties.

Request Verification

Before we can respond to any CCPA requests, we will need to verify that you are the consumer who is the subject of the CCPA request. Verification is important for preventing fraudulent requests and identity theft.

The verification process depends on which type of request you make and how you make it. Typically, identity verification will require you to confirm certain information about yourself based on information we have already collected. For example, we will ask you to verify that you have access to the email address we have on file for you. If we cannot verify your identity based on our records, we cannot fulfill your CCPA request.

For a request that seeks specific personal information, we ask that you sign a declaration stating that you are the consumer whose personal information is the subject of the request, as required by the CCPA.

In some cases, we may have no reasonable method by which we can verify a consumer's identity. For example:

  • If a consumer submits a request but we have not collected any personal information about that consumer, we cannot verify the request.
  • If the only data we have collected about a consumer is gathered through website cookies (i.e., the consumer visited our website but had no other interaction with us), we are unable to reasonably associate a requester with any data collected; therefore, we cannot verify the request.

Authorized Agent

A California resident's authorized agent may submit a Request to Know or a Request to Delete under the CCPA by emailing us at privacy-realtyhop@renthop.com. Requests submitted by an authorized agent will still require verification of the person who is the subject of the request in accordance with the process described above. We will also ask for proof that the person who is the subject of the request authorized an agent to submit a privacy request on their behalf. An authorized agent that has power of attorney pursuant to California Probate Code section 4121 to 4130 must submit proof of statutory power of attorney, but consumer verification is not required.

If you have trouble accessing this notice, please contact us at privacy-realtyhop@renthop.com.

Contact Us

If you have any privacy-related questions, please send them to privacy-realtyhop@renthop.com.